2008 may 13 2008
EA Take-Two is in the pot
The flirtation between EA and Take-Two despite not finishing off the Grand Theft Auto IV. The game has been able to raise the shares, but that's all. There will be a new GTA reached for another 2 or 3 years and Take-Two has no more rabbits in the hat to hold the stake. I actually think he does not want. The offer is not bad and now EA leave room for studies to avoid buying the same thing happens with Westwood and Bullfrog, which were diluted as sugar water and became worthless.
Even Sam Houser, Rockstar co-founder with Dan Houser, believes that there would be problems in the operation is performed. Their cultures are different, but this is fixed allowing the study retain independence. EA also be done with titles like Bioshock, which hits the big screen, and could neutralize the competition of sports games Take-Two, which I love NBA 2k7.
GTA has broken every record. More than 600,000 units sold in Britain in the first day you become the best selling title in its first day of history, multiplying by 9 sales of the previous number one, Wii Fit, and enormously encouraging sales of PS3 and Xbox 360.
It is logical that the number one, EA, like GTA IV. Each time a GTA goes out, the industry is reinforced. It is a true mass phenomenon. The only problem to buy Take-Two seems to be the money and so EA has requested a loan of another billion dollars. All indications are that the operation is carried out and all will benefit.
Do not forget that Take-Two is the only way for the alliance to counter EA Activision-Blizzard. If this purchase does not take anything, EA will be the world's number one company for World of Warcraft alliance with the Call of Duty and Guitar Hero, among others.
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EA Take-Two is in the pot ...
This article addresses the issue of EA's bid to Take-Two. Despite the unprecedented success of GTA IV, Take-Two will fall into the trap of EA ....
EA Take-Two is in the pot ...
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