2007 November 23 2007
Ubisoft wins as the Coca-Cola
Ubisoft is being mounted on the dollar. His Assassin's Creed has sold one million units within days. Spend enough these days for a Game Center to see the flood of people asking. Although success is not only due to play Altair, because they have released other good games, the fact is that sales have increased 51.8% and earnings by 11.7%, which contrasts with the company recorded losses during the first half of the period 2006-7.
It is clear that the quality of the games is an important factor, but I think the other big hit of Ubisoft is a major marketing campaign that targets primarily model to the Internet. I've written many times that the paper is dead. If even Axel Springer, publisher of most gaming magazines, was in the bid for Meristation! While many game companies do not want to give it, your audience is connected to the Internet, and this is key to selling.
Such is the success of Ubisoft, the numbers are so good, they have decided to move games like Haze and Splinter Cell: Conviction to the next fiscal year. Without economic apreturas, we will find more games and higher quality finishes. Of course, sometimes the shit but well, such as Beowulf, but in this case have the movie, which is always a good boost. And then you have to prepare a new games like Rainbow Six or End War ...
Related News:
- Ubisoft sales increase .
- Assassin's Creed over a million .
Related Articles:
" Splinter Cell Conviction Exclusive
" Released the new video of Assassin's Creed 2
" Start promoting Assassin's Creed 2
I encourage you and see you with advertising and new design! The next thing shake mini .. now, little fairplay in the mail from either gmail contact, you know
Manu, how little I visits ... the publication is from the beginning and the new design has now been at least 2 months ... lol
I started with blogger and silly and too lazy to change, but my idea is to hire a hosting and do it myself.
I'm also with that for 2008